Fisheye created a full-blown VR-experience to promote Proximus' new product Fiber, showcasing all possibilities of this high speed network.
Immersive shopping experience
Proximus reached out to Fisheye in the search for an interactive installation showcasing what their new high speed fiber network is all about.
We created a virtual reality video which was installed in over 30 stores nationwide and used in numerous street activations and live events.
Make your home a fiber home
The project baseline "make your home a fiber home" was the perfect foundation for our story. We drafted a scenario, planned the stereoscopic video production, added motion graphics, ambisonics and even one completely 3D-built environment.
Our team of software developers also built a custom video viewing app so users would get to see the video automatically when putting on the VR-goggles. On top of that we created an online platform allowing the Proximus project managers to closely track viewing statistics, including a user friendly manual for local shop managers to integrate into their workflow.