ZooT for Worldline
Pushing boundaries is part of the Fisheye DNA, whether it’s in production or digital designs. ZooT, a booth architecture agency, designed the Worldline booth at the SIBOS fair in Amsterdam and created an eyecatcher above the booth.
A viewer’s perspective
We approached the assignment from a viewer’s experience – how can we create impact through a combination of both design and content? Easy: we mixed shape, presentation, light and content to illuminate the booth.
Unique digital signage
Round LCD screens connected by 360° LED tubes created the illusion of floating clouds above the booth. To top it off, our digital team created custom content related to the booth’s theme ‘Time to Reconnect’.