Head in the clouds
ZooT for Worldline
Pushing boundaries is part of the Fisheye DNA, whether it’s in production or digital designs. ZooT, a booth architecture agency, designed the Worldline booth at the SIBOS fair in Amsterdam and created an eyecatcher above the booth.
![WORLDLINE SIBOS 22 Rotterdam 01](https://fisheye.eu/assets/cases/_lowerq/146973/WORLDLINE-SIBOS-22-Rotterdam-01.jpg)
A viewer’s perspective
We approached the assignment from a viewer’s experience – how can we create impact through a combination of both design and content? Easy: we mixed shape, presentation, light and content to illuminate the booth.
![IMG 0123](https://fisheye.eu/assets/cases/_lowerq/IMG_0123.jpg)
Unique digital signage
Round LCD screens connected by 360° LED tubes created the illusion of floating clouds above the booth. To top it off, our digital team created custom content related to the booth’s theme ‘Time to Reconnect’.
![Image00060](https://fisheye.eu/assets/cases/_croppycrop/image00060.jpg)
![Image00076](https://fisheye.eu/assets/cases/_croppycrop/image00076.jpg)
![Image00091](https://fisheye.eu/assets/cases/_croppycrop/image00091.jpg)
![WORLDLINE SIBOS 22 Rotterdam 02](https://fisheye.eu/assets/cases/_lowerq/146979/WORLDLINE-SIBOS-22-Rotterdam-02.jpg)
Can we help you create or design your next experience?
We're all ears!
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